Juliet Rene Fajardo, Director of National Distribution Sales, TDK-Lambda
Bachelor of Business Administration (B.B.A.), the University of Phoenix-Southern California Campus
Juliet Rene Fajardo is an experienced sales professional accomplished in managing the Distribution Sales channel for an electrical and electronic manufacturing company. In her thirty-one years, she has created and implemented strategies on a national and global basis resulting in excellent customer service, increased employee and customer engagement, and improved financial results. Skilled in Sales Management, Operations, Power Supplies, Purchasing, Customer Service and Manufacturing. She offers enthusiastic leadership skills with the ability to motivate and lead teams in problem-solving, negotiating, and relationship building at all levels. She is also experienced with the Japanese business culture.
Tell us about your company and how they support your involvement with ECIA.
TDK-Lambda Corporation, a subsidiary of TDK Corporation, is a global supplier and recognized leader of power conversion products suited to many applications including; medical, industrial, broadcast, defense, factory automation and LED/LCD signage. With global sales in excess of $500 million, we have design, manufacturing, and sales locations in all five (5) key geographic locations: Japan, China, EMEA, ASEAN, and the Americas. TDK-Lambda’s view is a “Power Supply” is more than just an electronic device. It is the “heart” of our customers’ systems and the core element of safety and reliability. This belief drives us to support our customers through all stages of the product life cycle; product development (design-in assistance, EMC, standards, safety certification), introduction (speed, logistics), growth (scale, cost), maturity (cost), and decline (EOL strategy, post support). Our history of providing reliable and innovative power supplies has earned us the reputation of being a trusted world-class organization.
TDK-Lambda has been very supportive of my involvement in ECIA, through industry events such as EDS held in Las Vegas and the executive conference held in Chicago, as well as my participation in various ECIA sub-committees. These forums are great for establishing and strengthening industry relationships.
What first drew you to the industry?
In my early career years, I worked in purchasing at Applied Materials. It was a great experience that really exposed me to this wonderful electronic component industry. This early experience opened my eyes to the technology innovation, as well as the role electronics plays in many facets of our daily lives.
Describe your biggest career challenge.
One of the biggest career challenges was balancing my “work vs personal life” while obtaining my college education, maintaining a full-time job, and raising my two (2) young daughters.
What career advice would you give to your younger self?
Dream big, work hard, and don’t be afraid to take on new challenges.
Filed Under: Engineering Diversity & Inclusion
