Master Electronics, an electronics distributor, is now handling products from Rafi-USA.
Rafi’s products include pressure-operated switches and key lock switches, control and signaling components, tactile switches, and full-travel key switches, signal lamps and emergency stop actuators.
“We’re excited to be working with Rafi,” said Riad Nizam, President of Master Electronics. “Rafi’s unique exposure in the European market offers us impetus and momentum as we immerse their products deeper into the North American market. We see this new partnership as a wonderful opportunity for both companies. It’s mere coincidence that both companies share an entrepreneurial and innovative mindset.”
“We are proud to be partnered with Master Electronics as they enable our customers to get a wide variety of RAFI products available for immediate shipment, as well as technical product and application data, which simplifies the design, prototyping and production process,“ said Gary Mountford, VP of Components for RAFI-USA. “RAFI has embarked on a strategic initiative to expand our switch customer presence beyond Europe in 2017 aggressively, and we believe Master is the perfect partner to help us accomplish this initiative.”
Headquartered in Santa Monica, CA, Master Electronics is a distributor of electronic components dedicated to stocking breadth of part numbers. Founded in 1967, its line card of brands include Bourns, ebm-papst, C&K Components, Honeywell, ITT Cannon, Mean Well, Omron Electronics, Panasonic, and TE Connectivity. www.masterelectronics.com
RAFI has a more than 100-year history as one of the world’s leading suppliers in human-machine communication. Rafi USA is based in Lynnwood, Washington. http://www.rafi.de/en/home/
Filed Under: Switches