Mouser Electronics has announced the opening of a Japan Customer Service Center, located in Tokyo. Mouser will provide customer service and local technical support as it establishes a deeper collaboration with its local manufacturer partners. Mouser now has 21 offices worldwide, with eight locations in Asia Pacific.
Mouser views Japan as a strong market for innovative technologies, and the significant growth of design engineers and small- to medium-sized production business fits perfectly with Mouser’s model.
The global distributor has been offering services to customers in Japan through its comprehensive website at Mouser.com, and through its other offices across Asia. It is prepared to strengthen its brand and presence in this key market.
“In Japan, our business grew 36% last year, and our customer base grew 23%,” stated Mr. Glenn Smith, Mouser Electronics’ President and CEO. “Japan has always been a pioneer in robotics and automotive technologies, and we look forward to being able to serve engineers in Japan with the world’s newest semiconductors and electronic components from our vast lineup of the world’s leading manufacturers. We will provide one-stop shopping with a fast delivery time of about three days.”
“Unlike many distributors that focus on volume, Mouser focuses on new technology and new design,” stated Mr. Smith. “As volume production shifts to China, Japan has seen increasing numbers of design engineers with innovation-driven projects. Small- to medium-production quantities and leading-edge designs are becoming the core of Japan’s electronics market, and it is important for us to have a local presence here in Japan.”
Mouser stocks the newest semiconductors and electronic components authorized by more than 500 brands, including the leading Japanese manufacturers Murata, Panasonic, Toshiba, Taiyo Yuden, TDK, ROHM, OMRON, and the top global brands like Intel, TI, Analog Devices, Altera, NXP, On Semiconductor and more. “When it comes to new technologies, new products and faster time to market, we want customers to think Mouser,” said Mr. Smith. “We also are seeking to establish closer cooperation with Japanese brands to penetrate their products into more designs globally via our platform.”
Mouser has seen solid customer growth in Japan with customers purchasing online through its website, Mouser.com. An incredible annual growth year-on-year validates the need for a local office in the region. The new office will better support existing customers while at the same time enhancing Mouser’s overall marketing efforts to serve new customers in the area.
Filed Under: Industrial automation
